evo is pleased to add Xcel to its wake wetsuit and vest collection. Xcel, based out of Haleiwa, Hawaii, is deeply rooted in surf heritage, but identified opportunities to share their technology and construction process with the wake community. All the products in the wake line carry over all the quality, flexibility, and craftsmanship that have built Xcel as a top wetsuit brand. Each piece is designed by the owner of the company and goes through at least 10 revisions and multiple fittings to perfect the fit. Not only is Xcel known for quality, but it stands behind its product with a great warranty that is always going to back up the customer.
Xcel's goal is to set itself apart from anything else wakeboarders would find in a traditional pro shop. Xcel's products offer a high level of detail not found in mass retailers or mall stores. Xcel keeps everything strictly specialty. For the past two seasons they have been developing the wake side of the business by sponsoring Keith Lyman as an athlete and brand ambassador. He has experienced abundant coverage in Alliance Wakeboard Magazine. Xcel is working closely with Keith to build a solid wake program.
Gorio, evo wakeboard buyer, on Xcel:
- Company - Gorio approached Xcel to supplement evo's wake offerings online because he had positive experiences with the company in the past and related to the people and the philosophy of Xcel. He was pleased to work with this small outfit based out of Hawaii. Plus, the dealer support (thanks Alex!) is top notch and the company is intensely product driven.
- Quality - Xcel makes some of the most durable wetsuits and vests on the market. Each suit or vest represents hours of painstaking research and development. Xcel does not rest, but keeps thinking of ways to make their products lighter, more durable, and more compatible to the human body. Xcel finds new ways to stitch and tape their suits to reduce weight, increase warmth, and increase flexibility. Xcel pioneered the whole idea of applying UltraStretch concepts to suit construction which makes users less tired and more responsive.
- Design - Xcel represents clean design with the graphics and cut of each suit or vest. Xcel suits are clean and simple with good logo placement and sizes. The goal of Xcel isn't to create vests that just get approved by the U.S. Coast Guard. Xcel invents ways to keep the body efficiently moving and conserving energy in the water. The heart of Xcel is surfing, which drives any wetsuit design and production. Xcel is located in one of the main testing grounds for wetsuits, Hawaii, where some of the most demanding surfers in the world test Xcel product. These surfers compete all over the globe in places where they are not acclimated to cold-water. Protection is essential.
- Value - When people shop Xcel they will noticed that it isn't the most expensive brand out there, but it isn't the cheapest either. If people do their research before purchasing a vest or wetsuit they will be excited to find out that Xcel offers as good or more advanced technology and quality construction for $10-20 less than the next comparable brand.
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